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New Directions
Women entrepreneurs forging new paths
Hello friend,
Do you ever contemplate what would happen if you decided to forge a new path? To try something completely new, a little outside your comfort zone? The women entrepreneurs in today’s newsletter did just that. Wait until you see how their bets paid off!
I usually talk about the Discovery Box as a treat for yourself. It happens to make a personal and meaningful gift too. It’s a way to demonstrate your support of small Canadian businesses and the women behind each brand. Beautiful items that feel like they were curated just for them, so you can say “I see you,” for all they do for you. There’s even a personalized item within that makes the Holiday Discovery Box extra special. If I can help you with your holiday gifting, please don’t hesitate to reach out.
This week’s sponsor is Condé Nast. They’re launching something interesting. I hope you check it out. I’m grateful for the support of such a renowned brand.
If you rolled your clock back last night, enjoy your bonus hour today and take in these stories from some incredible woman-owned brands.
Enjoy!



The founder of this uber-stylish alpaca knitwear is a restaurateur turned fashion designer and her style is influenced by her worldly experiences.


When a venture in clean home care items didn’t pan out as planned, a lesson in the virtues of seaweed had this two-time entrepreneur shift her focus to skincare and the wonder ingredient thriving in her Vancouver backyard.


She started her career in holistic nutrition owning a health food store. But an auto-immune disease diagnosis prompted her to create a healthy soda. (I’ve tried it. It’s delicious)


A career in PR was fruitful, but gradually became less satisfying. The founder of this brand of adaptogenic tinctures decided to make a business out of a daily ritual.


This entrepreneur made a bold decision to wind down a successful online cooking school and culinary nutrition certification program. What happened next enabled her to slow down, experience joy and proclaim herself an artist.


Give the gift of Canadian creativity and ingenuity from women entrepreneurs with the Genuinely Stellar Holiday Discovery Box. It’s a way to recognize the special people in your life with a meaningful gift that feels like it was curated just for them.


Watch this space for five quick things to make your life a little richer.
November is upon us. Ready for some holiday wreath inspiration?
Some provinces are ditching daylight savings time. But is it good for your health?
If you keep fresh rosemary in your kitchen, consider moving it to the bedroom for a better sleep.
Looking for a window into your future? Check out your November horoscope.
Have you got pumpkins around the house? There are some very good reasons to eat them.
Introducing Fair Game from Vanity Fair

Join Mark Guiducci for a series of wide-ranging conversations with cultural leaders from the worlds of Hollywood, Politics, Style, Silicon Valley, and beyond.
On every episode, Vanity Fair pulls back the curtain on how some of the most interesting and powerful minds in our society work – and where they see us going. On Fair Game from Vanity Fair, no subject is off limits.

Did you enjoy this week's newsletter? |

Last week, the newsletter was all about sweater weather. Here are the brands I recommended to add warmth and style to your wardrobe.
Get the entire issue here.

Gift guides to help you make intentional choices this holiday season. There’s no better time to support woman-owned brands.
