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The Olympics Aren't Just for Athletes
We've curated some women-owned brands and creators in Paris
Genuinely Stellar
July 28, 2024
In partnership with
Hello friend,
We have Olympics fever over here at Genuinely Stellar! We are sports fans, after all. The excitement around the events is one thing, but in a city like Paris, there is an aura around this Olympic Games that is unlike any other. Not only are the most elite athletes in the world putting on a show, we’re captivated by the happenings around the sports in the City of Light.
In this issue of the newsletter, we share the story of a former Olympian who is competing in the world of athletic footwear and fighting for women’s rights while she does it; we cannot wait to watch the world’s first Olympic Breaking competitions and the b-girl who gave up a lucrative career to pursue her dream; we celebrate two of France’s great accomplishments gastronomy and actor Juliette Binoche; we commend a beauty brand for riding the wave of excellence around women’s basketball, putting lip gloss among other items in the hands of Team USA athletes; and we taste test an athlete approved super food brand (spoiler alert, it’s delicious)!
Enjoy!
Allyson Felix is the most decorated track star in the world and a hero for parent athletes. Her shoe brand is a message to sponsors who let her down after becoming a mother.
If you don’t know the name Sunny Choi now, you will soon. She makes her debut at the Olympics in a debut sport - Breaking - and we can’t wait to watch her soar.
If you love food and wine you’ll want to enjoy this medal-worthy performance by French actor Juliette Binoche, an exquisite love letter to French food.
Everybody’s favourite lip balm is glossing the lips of Team USA’s women’s basketball team. Why is this beauty brand backing basketball?
An athlete endorsement of this superfood brand was enough for us to give it a try. If Blume is betting on the Olympics to expand it’s reach, we’re going along for the ride.
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